How the Landing page works?
Landing page allows you to focus on the target audience of the project: its desires, values, doubts and problems. All this is the basis for creating a landing page and is reflected in design elements, images, text, headings. Thanks to this approach, the Landing page allows you to achieve high conversion optimization.
As a rule, the Landing page is created for a specific audience, which is directed to it through contextual, banner and targeted advertising, e-mail newsletter.
Any Landing site should convey your proposal in detail and in an interesting way to the user. If the Landing page aroused the user's confidence and the desire to take the targeted action, then he brought you a client.
Buying, subscribing to a newsletter, registering, downloading, or sending contacts are all targeted user actions, which the landing page is aimed at encouraging.